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Posts tagged resell websites
Bizness Web Officially Launches
Oct 1st
In plain English, what is the point of Bizness Web?
The point of Bizness Web is to make website creation affordable and simple for small businesses.
Why should small businesses care about websites? Do they even need them?
Only if they want to stay in business!
Pretty much every small business needs a website to avoid losing business to their competitors. Web searches for particular industries can easily number in the tens of thousands each month. Small businesses that don’t have websites capture exactly 0% of this lead traffic, while their competitors gobble it all up and laugh at their desks like Bond villains.
How does Bizness Web work?
It’s a drag-and-drop website builder. Users look at a screen that represents a browser, drag in the modules they want to see on their websites (a text box, an image, a contact form), and then they publish the site in minutes. What they see during the building phase is exactly what they get as a finished product.
Does it work on all platforms and devices?
Yep! (We wouldn’t ask this question if we couldn’t say that, of course.) Sites created with Bizness Web work on desktops, smartphones, and tablets seamlessly.
Who are we to design such a thing?
We are Bizness Apps, the world’s leading mobile app development platform for small businesses. With all of our past expertise, we have learned exactly how to provide small businesses with cost effective, easy to use marketing solutions. Bizness Web is designed to complement our existing suite of products, all of which are aimed at small- and medium-sized businesses. If big businesses want to use them too, however, we’re cool with that.
Is there a specific technological feature you want to brag about?
Yes, we call it “responsive design.” It’s what allows Bizness Web sites to function smoothly across all devices after being published just once. As mobile is projected to overtake desktop browsing in the near future, and users punish small businesses that don’t have nice mobile sites, having a website that works well on mobile devices is no longer an option. It’s fast becoming a necessity for businesses that want to do things like “compete,” “generate revenue,” and “stay in operation.”
Is it easy to sign up?
No. Showing a tremendous lack of business acumen, we made it darn near impossible to sign up for the service because we wanted people to have to “earn it.”
Luckily, however, we changed our minds shortly thereafter and implemented this simple process:
1. Register for a free account
2. Choose a beautiful template
3. Upload content and graphics
4. Publish your site
Do you need to be tech-savvy to use it?
Nope. In fact, we hit our testers in their heads with 2x4s, and they each were still able to crank out a good looking website right after that. We got in trouble for the assaults, but it was worth it to demonstrate the ease-of-use of the platform.
What does it cost?
We have 3 packages available:
• Small business ($10/month). Includes one gorgeous, easy-to-create website with SEO optimization, mobile functionality, social media integration, insightful analytics, and other useful features.
• Business ($100/month). Includes 10 websites, along with marketing materials, sales training, a free Bizness CRM account, and other nifty benefits that you can find here.
• White Label Reseller ($200/month). Includes all of the foregoing benefits, but for unlimited websites. You can essentially start your own web design company.
You said you made other stuff. Can you give us a company timeline?
First product: Bizness Apps (June 2010)
Second product: Bizness CRM (October 2012)
Third product: Bizness Web (September 2013)
Who can use Bizness Web?
• Restaurants
• Bars & Clubs
• Lawyers
• Realtors
• Stock Brokers
• Radio Stations
• Gyms & Fitness Clubs
• Auto Dealerships
• Service Contractors
• Hotels & Resorts
• Any Small Business
What does the small business market look like?
It’s massive. There are more than 20 million small businesses in the U.S. alone! Reaching less than 1% of these would be a major accomplishment for Bizness Web.
Why will Bizness Web succeed?
Pretty much every small business should have a website, but only about half do. Most are worried that they don’t have the expertise to create one. We’re going to give them the tools to do it without having to learn anything about web design.
Interested in checking out Bizness Web? Sign up for a free trial account here.
5 Mistakes on Your Small Business Website to Fix Immediately
Sep 30th
It’s critical for a small business to have a website these days, but some make the mistake of thinking that any website is better than no website. While this is true for a clean, simple website, it is still possible to design your website so poorly that it would be better to have no website at all. This is fairly challenging, of course, but if you’re making the following five mistakes, you can get there fast.
If any of these errors are present on your website, fix them ASAP to avoid doing more harm than good with your online presence:
1. Your website doesn’t function
This is by far the worst mistake you can make. If visitors to your website are immediately treated to error messages, broken links, videos that don’t load, images that won’t stay in their designated boundaries, and the like, you need to clean house. Sometimes, this is the result of not testing your site adequately in each of the leading browsers.
Make sure that your site works smoothly and looks the way you want it to across all browsers, so that your visitors have a pleasant first experience with your company. If you don’t, and if things seem broken, they’ll browse to a competing website without delay.
2. There are walls of text
Yes, we realize the irony of complaining about this in the middle of our own pile of text. Our point is not meant to address blogs, however. We’re thinking more of your main sales pages. If your landing looks like a copy of the Declaration of Independence, we salute your patriotism, but feel sorry for your visitors.
First, edit down your copy until you’ve just got your core points, without all the fluff. Your readers will appreciate your focused copy. Then, if you have a lot to communicate, break things up with images and different presentation graphics. It will be more visually interesting and will be a lot more likely to be absorbed by readers.
3. Navigation is confusing
It’s critical to make navigation as clear as possible on your site. Unless you’re going for a uniquely creative presentation that suits your business, the tried-and-true tab system you see on almost every site will do just fine. If you want a lot of different pages, break things up into well-organized tabs and sub-tabs (accessed through drop-down menus) so that visitors can find things on the first try.
Once you have a sensible sitemap in place, make sure all of your links are working and send users to the right place. A speedy and smooth browsing experience is the goal, here. Nothing else will do.
4. Your site is riddled with typos
Nothing says “unprofessional” like visual clutter and spelling mistakes. Take the time to go over your text carefully. If you want some advice from a professional writer: read it out loud, slowly, and do it in a quiet place. (Yes, actually read it out loud!) Also, don’t forget to run spellcheck. Then, have someone else proofread it to make sure there are no mistakes.
Errors in your text will cause people to lose confidence in your business. Pay attention to detail, and you can avoid a major reputational pitfall.
5. There are no clear CTAs (calls-to-action)
Does your website tell all about your business, but then leave readers to figure out the next step on their own? Don’t be coy! Be clear about exactly what action they should take next. This could be creating an account, starting a free trial, reaching out for a free consultation, or something else. Whatever it is, make sure you are explicit and give them a big, clear link to click if they want to move forward.
Want to start over with your website? Click here to learn about a clean, simple, and inexpensive way to have a fresh website up and running in no time!
